Specialty retailer Eddie Bauer has announced the launch of its new Sport Shop Collection, the next generation of hunting, fishing and shooting apparel for the modern American sportsman and sportswoman.
Continuing a legacy of 90 years of outfitting, today’s Sport Shop line is a mix of technology and tradition, and a tribute to Eddie Bauer himself, his wife and partner Christine “Stine” Bauer, and their embrace of the outdoors.
In 1920, Eddie Bauer, an avid Northwest outdoorsman, opened his first shop in downtown Seattle. Within a year, he had saved enough money to expand the shop to include hunting and fishing gear and the store soon became a gathering place for Seattle’s outdoorsmen and outdoorswomen.
The Sport Shop Collection will be built through a series of product launches, the first of which is a full lineup of apparel for sporting clays, trap and skeet shooting for Spring 2012.
The Spring 2012 collection includes a Clay Break Shooting Vest, which features a leather quilted shooting patch, removable air mesh recoil pad and an upper mesh back panel.
The Palouse Shooting Shirt is designed with lightweight cotton and features a vented mesh back, button down collars with diamond quilt stitched overlay, and gusseted underarms.
Among the spotlighted products will also be a signature Hunting Skyliner Jacket, an updated version of the original 1936 Skyliner Model Jacket.
Established in 1920 in Seattle, Eddie Bauer is a specialty retailer that sells sportswear, outerwear, gear and accessories for the active outdoor lifestyle.