Philips brings LED technology to Times Square New Year’s Eve Ball. It marks the 13th consecutive year Philips has served as the official Lighting Partner to the Times Square Ball.
The lighting demonstrates the LED technology and ushers in a new era of lighting that delivers energy savings, greater light quality, longer bulb life, and dimmability to existing lighting fixtures, says the company.
The technology used in the Ball is commercially available to consumers to use in their home. This includes the redesigned Philips LED A-19 bulb, the LED replacement for the traditional 60 watt lamp.
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According to the company, the A19 LED bulb reduces energy consumption by 85 percent, lasts 25 times longer, and can save consumers an estimated $134 in electricity costs during its lifespan, as compared to the traditional 60-watt incandescent.
To help raise awareness of how LED lighting can enhance people’s lives, Philips is hosting the Make Your New Year Sparkle Twitter Sweepstakes running Dec. 28, 2012 – Jan. 3, 2013.
Using “#PhilipsNYECountdown,” entrants could win a new lighting entertainment kit for the home by tweeting about how Philips lighting can enhance a New Year’s celebration.
You can visit http://www.usa.lighting.philips.com/connect/newyears/index.wpd for more details.
Headquartered in the Netherlands, Royal Philips Electronics (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company.