Rihanna’s New Fragrance: Rogue by Rihanna

Grammy-Award winning Rihanna launches her newest fragrance, Rogue by Rihanna. She created this scent for the woman who, like herself, radiates edginess and confidence but is also flirty and feminine.

The fragrance encourages all women to live life on their own terms. Show your strength and beauty, go Rogue, says Rihanna.

“People are always changing and evolving, and with Rogue, my new fragrance, I wanted to switch it up to reflect who I am today. It’s a personal fragrance that’s more self-aware. It’s Rogue, it’s me,” says the songstress.

“This scent embodies demure feminine qualities yet carries into an audacious new moment. I made it for all women, for every mood, because we all want to project our true selves.”

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Rogue by Rihanna

Rogue by Rihanna

“We are thrilled to be introducing Rihanna’s Rogue to the world this fall. Every element of the fragrance reflects Rihanna’s dynamic spirit and relentless passion and strength. It is an amazing fragrance befitting this amazing talent” said Donald Loftus, president of Parlux, Ltd, the company producing all of Rihanna’s fragrances.

Rogue by Rihanna was photographed by Mario Sorrenti, styled by Mel Ottenberg, hairstyling by Yusef Williams and makeup by Lucia Pieroni. It will be available beginning this month, Sept. 2013.

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