The Fiat 500 and 500c by Gucci Edition, a combination of Italian craftsmanship and style in a small car, brings two of Italy’s leading brands together for an encore.
The new limited-edition 2013 Fiat 500 and 500c Gucci Edition models will return to America with a new discrete appearance inside and out while continuing to meet the market demand of the previous edition.
“It doesn’t get better than this: two brands like Gucci and FIAT collaborating on an encore of the fastest-selling Fiat 500 that we ever had in our U.S. portfolio,” said Jason Stoicevich, head of FIAT Brand North America – Chrysler Group LLC. ”[ Also Read: DreamWorks and Ford Making Need for Speed Film ]
For 2013, the Fiat 500 and 500c by Gucci Edition models now offer a new Nero (black) monotone interior environment that complements Gucci Nero or contrasts Gucci Bianco (white) glossy pearl-glass exterior paint and Gloss Nero lighting bezels.
The 2013 Fiat 500 by Gucci Edition has a starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of $23,750, while the 2013 Fiat 500c by Gucci Edition model starts at $27,750 (both models do not include $800 destination).
The new Gucci Edition models arrive in spring of 2013 and will be offered for a limited time only.