Kellogg’s Superhero Battles the Breakfast Blahs

It’s about Kellogg’s Crunchy Nut cereal, which aims to seek out people suffering from dull breakfasts and put the fun back into cereal bowls everywhere, says the company.

Armed with a bottle of milk and a wooden honey stick, this masked hero is always on the lookout for citizens in need of his nutty intervention.

Faster than a speeding milkman, The Crunchy Nut steps in to save the day by bringing joy back to everyone’s mornings – one bowl of Crunchy Nut cereal at a time. This is Kellogg’s way to promote its brand.

Kellogg’s Crunchy Nut cereal is available in three taste varieties: Crunchy Nut Roasted Nut & Honey, Crunchy Nut Golden Honey Nut, and new Crunchy Nut Caramel Nut.

The Crunchy Nut’s first appearance on Jimmy Kimmel Live! happened Tuesday night to get the word out that mornings can be nutty again, Kellogg’s said.

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