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How Swiss Watch Brands Plan to Use Google Glass

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How Swiss Watch Brands Plan to Use Google Glass

Google Glass enters the luxury timepiece market, as Swiss watch brands Frederique Constant and Alpina have incorporated the fledgling technology into their 2014 brand strategies. As part of the Official Google Glass Explorer Program, brands are laying a foundation that will forevermore change how luxury timepieces are merchandized, marketed, and shared. Executives from the luxury [...]

Captain Obvious Stars in Hotels.com Ad Campaign

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Captain Obvious Stars in Hotels.com Ad Campaign

Online accommodation site Hotels.com has launched a new creative campaign to show why it is the obvious choice for booking hotels. The new campaign – ‘The Obvious Choice’ – light-heartedly brings to life a funny character that has existed in pop culture for decades. Through the creative execution, Hotels.com debuts a fictional world traveler and [...]

DJs to Crown McDonald’s Flavor Battle Champion

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DJs to Crown McDonald’s Flavor Battle Champion

Music industry heavy hitters Spinderella, Just Blaze and DJ Clue will use their DJ’ing expertise to help crown the 2014 McDonald’s Flavor Battle champion during an online broadcast today at 9 p.m. EST on FlavorBattle.com. The judges will watch as DJ R-Tistic of Los Angeles, DJ Niena Drake of Chicago and DJ Erika B of [...]

Chicken Roost to Help You Know Your Chicken

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Chicken Roost to Help You Know Your Chicken

The National Chicken Council (NCC) has launched a new website, which features information on issues such as animal welfare, food safety, environmental stewardship, antibiotic use and the modern partnership between farmers and chicken companies. The site was developed as a follow-up to last year’s inaugural Chicken Media Summit hosted by NCC and the U.S. Poultry [...]

Top 11 Entertainment Web Series of 2013

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Top 11 Entertainment Web Series of 2013

By Rakesh Raman While challenging the hitherto dominance of the traditional channels, Web series are shaping up to be the next big frontier in the entertainment world. The way things are progressing, market analysts foresee the ultimate demise of the idiot box – the TV – sooner rather than later. Now, entertainment companies and top [...]

Blighter Radars to Monitor Korean Demilitarised Zone

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Blighter Radars to Monitor Korean Demilitarised Zone

Blighter Surveillance Systems, a British electronic-scanning radar and sensor solution provider, has won a contract to supply the South Korean Armed Forces with its Blighter B400 electronic-scanning radars. While the announcement was made today, Oct. 9, the value of the contract has not been disclosed. The Blighter long-range ground surveillance radars will be deployed to [...]

Fan to Stream Music Wirelessly in Bathrooms

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Fan to Stream Music Wirelessly in Bathrooms

Homewerks Worldwide LLC, a supplier of residential plumbing and HVAC (heating, ventilation, and air conditioning) products, has introduced its first Bluetooth-enabled ventilation bath fan that streams music wirelessly in home bathrooms. With 56 percent of smartphone owners using it for music listening, the Homewerks Bluetooth Bath Fan is an upgrade for tech-savvy homeowners looking to [...]

MLB Games on Sirius and XM Satellite Radios

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MLB Games on Sirius and XM Satellite Radios

Sirius XM Radio (NASDAQ: SIRI) and Major League Baseball (MLB) announced today a six-year extension of their agreement, which will now make MLB game broadcasts available on both Sirius and XM satellite radios, starting today, August 19. SiriusXM, which has been the Official Satellite Radio Partner of MLB since 2005, will continue to air live [...]

Jupi Goes Online to Offer One Dress A Day

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Jupi Goes Online to Offer One Dress A Day

One Dress A Day site provides shoppers with a daily fashion fix by offering one new limited edition dress every single day, 365 days a year. Debuting with ‘The Stockholm’, a skater style, and consecutively offering new dresses daily that tap into various style profiles, the company has launched a new e-commerce platform. “Consumers want [...]

Disney’s Planes to Take Off with Tech Toys

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Disney’s Planes to Take Off with Tech Toys

Disney Consumer Products (DCP) announces a product collection inspired by Disneytoon Studios’ newest high-flying adventure, Disney’s Planes, with products that leverage technology and interactivity from Disney Store and top toy companies, including Mattel, Thinkway, and more. With track sets for side-by-side racing and stunts and launchers that send planes up to 25 feet in the [...]

Do You Want to See Earth from Distant Space?

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Do You Want to See Earth from Distant Space?

Color and black-and-white images of Earth taken by two NASA interplanetary spacecraft July 19 show our planet and its moon as bright beacons from millions of miles away in space. NASA’s Cassini spacecraft captured the color images of Earth and the moon from its perch in the Saturn system nearly 900 million miles (1.5 billion [...]

One Text or Call Could Wreck It All

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One Text or Call Could Wreck It All

As part of Global Youth Traffic Safety Month, the U.S. Department of Transportation (DOT), Mazda Motorsports, the Ad Council and the National Organizations for Youth Safety (NOYS) announced today, May 2, the six high school and college winners of their second annual Project Yellow Light scholarship contest. “One Text or Call Could Wreck It All,” [...]