DreamWorks Animation to Publish Books

DreamWorks Animation (Nasdaq: DWA) has launched DreamWorks Press, an in-house operation which will publish digital and print books inspired by the studio’s IP library.

The newly formed division will also join with The Perseus Books Group for the sale and distribution of its digital and print books through Perseus’ Publishers Group West distribution unit.

DreamWorks Press signals the studio’s first-ever, year-round publishing program to establish permanent shelf space across top retailers as well as deliver content through a diverse range of formats and price points.

The department will be run by Emma Whittard, an 18-year veteran of kids publishing including eight with Disney, and supported by DreamWorks Animation’s Head of Franchise, Shawn Dennis, who previously oversaw publishing for American Girl.

The in-house staff will produce digital and print books, along with book apps featuring DreamWorks Animation franchises including Kung Fu Panda, Madagascar, Shrek and the upcoming B.O.O.: Bureau of Otherworldly Operations, as well as assets from the DreamWorks Classics portfolio and recent acquisition AwesomenessTV.

The material generated by DreamWorks Press in North America will also provide book assets for the studio’s international licensees for use in the planning and creation of their DreamWorks Animation ranges in territories worldwide.

The first wave of books from DreamWorks Press is likely to launch in time for the 2014 holiday season. DreamWorks Animation will also build an international team within the publishing arm to ensure that content is produced and enjoyed around the world.

The Perseus Books Group is the book industry’s leading independent publishing and services company, providing print and digital marketing, sales and distribution services to more than 400 publishers including many of the world’s leading publishing brands.

Support RMN News Service for Independent Fearless Journalism

In today’s media world controlled by corporates and politicians, it is extremely difficult for independent editorial voices to survive. Raman Media Network (RMN) News Service has been maintaining editorial freedom and offering objective content for the past more than 12 years despite enormous pressures and extreme threats. In order to serve you fearlessly in this cut-throat world, RMN News Service urges you to support us financially with your donations. You may please click here and choose the amount that you want to donate. Thank You. Rakesh Raman, Editor, RMN News Service.

RMN News

Rakesh Raman