Jamie Bestwick in the Guinness World Records

Jamie Bestwick made X Games history, as he won his fourth consecutive gold medal in the BMX Vert. In doing so he earned his place in the Guinness World Records (GWR) as the first-ever athlete to achieve four repeat gold medals in the event, announced GWR Sunday.

Guinness World Records Live!, sponsor of the BMX Park and Skate Park at X Fest, gave X Games fans the chance to take on Jamie Bestwick and challenge their action sport hero live and in person.

His appearance marked the U.S. launch of Guinness World Records Live! – the new events business from GWR which aims to bring the thrill of live record-breaking to the public.

Jamie Bestwick visited the GWR Live! BMX park to set a new World Record for the most bunny hops on a BMX in 20 seconds. Fans were then put in the spotlight as they went head-to-head with Jamie Bestwick to beat his record and earn a place in the GWR book.

Bestwick established the record minimum at 43 bunny hops on a BMX in 20 seconds, but after a day of gallant attempts from X Games fans no one could beat the record minimum. As such it remains an open category to be challenged.

“Jamie Bestwick is undoubtedly a pro, but today GWR Live! has shown that record-breaking is open to anyone and that many people came close to making it into one of the most famous books in the world. At GWR Live! events anyone could walk away a record holder, and there will be loads more events like this happening throughout the US. So people better get practising!” said Paul O’Neill, director of GWR Live!

The US launch of GWR Live! follows 18 months of activity for GWR live events in Dubai, Barcelona, Turkey, Tokyo and the UK which have been visited by more than two million people, according to GWR.

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Rakesh Raman