Role of TV News for Latino Vote in U.S. Elections

Maria Elena Salinas, Univision Network’s co-host of “Noticiero Univision” and “Aqui y Ahora,” will be the mid-morning featured guest in a one-on-one interview during a special keynote session at the Hispanic Television Summit on September 20 at the Marriott Marquis Hotel in Times Square, New York City.

Among the topics that Salinas (pictured above) will address is the critical role network television news will play in the Latino vote for the 2012 presidential elections.

An award-winning journalist, Salinas has co-anchored the “Noticiero Univision” evening news with Jorge Ramos for 25 years. Additionally, she hosts Univision’s “Aqui y Ahora” news magazine program every Tuesday at 10:00 p.m. ET.

[ Also Read: Political Advertising for 2012 U.S. Elections ]

In 2007, Salinas made history by co-hosting the first-ever Democratic and Republican candidate presidential forums in Spanish on the Univision Network.

The Summit is presented annually by two leading TV trade publications, Broadcasting & Cable and Multichannel News. It has become the signature full-day event for those in the business of TV and video intended for Hispanic audiences. 

[ Also Read: Poll Says Half of Americans Won’t Re-elect Obama ]

Each year, it is said that the conference attracts over 400 leading executives from the U.S., Latin America and Spain.

“This next election season will reflect the largest-ever voting block of U.S. Hispanics. So, we are naturally very honored to have such a trusted spokesperson address this critically important topic with our attendees this year,” said Louis Hillelson, group publisher of Broadcasting & Cable and Multichannel News.

[ Also Read: Meet the GOP Presidential Hopeful Michele Bachmann ]

Other featured presenters include Monica Gadsby, CEO, U.S. Multicultural & Latin America, Starcom MediaVest Group, who will receive the 2011 Award for Achievement in Hispanic Television and, Ed Gold, State Farm Advertising Director, who will present the Opening Keynote.

The Summit is produced for Broadcasting & Cable and Multichannel News by the Schramm Marketing Group Inc., a NY-based marketing services company, which includes Hispanic marketing among its specialties.

The announcement was made by Broadcasting & Cable/ Multichannel News today, August 8.

Univision Communications Inc. (UCI) is a leading media company serving Hispanic America.

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