Church & Dwight, Co., Inc., the maker of Trojan Lubricants, invites couples to come together for the most pleasurable night in as it attempts to stage the world’s largest simultaneous orgasm.
The campaign, according to the company, comes on the heels of a new study from Indiana University’s Center for Sexual Health Promotion that found 82 percent of users believe lubricant enhances sexual pleasure.
Trojan is putting this finding to the test by turning each and every American into a believer – because feeling is believing, it says.[ Also Read: Are Lubricants a Part of Your Lovemaking? ]
The foreplay begins on October 2, as couples nationwide are invited to visit the company site to request their free Trojan Lubricants Come Together kit.
Stocked with bedroom essentials, samples and tips to experience a crazy sexy feel, the kits are supposed to provide a pleasure-filled night and a whole new level of heightened intimacy.[ Also Read: Travel Together to Enjoy Better Sex ]
As part of the event, the makers of Trojan Lubricants are giving 69 lucky couples a night of pleasure at a luxury hotel in NYC. The movement will climax under a full moon on Friday, Oct. 18 at 10pm EST, as couples in NYC and across the country come together, courtesy of Trojan Lubricants.
“We know that people are using lubricants across their sex-span, regardless of age, gender or sexual orientation,” said Dr. Logan Levkoff, Sexual Health Educator and Member of the Trojan Sexual Health Advisory Council.
“We need to reframe the way people view lubricants – from a problem-solver to a pleasure-provider, because let’s face it – lube makes sex better!”[ Also Read: Have You Ever Had a One Night Stand? ]
According to the company, Trojan Lubricants come in three distinct varieties:
Arouses & Intensifies: Trojan Arouses & Intensifies Lubricant is for foreplay massage or clitoral stimulation to help enhance sensations during intercourse and take passion to new heights.
Continuous Silkiness: Trojan Continuous Silkiness Lubricant is deeply sensual and silky, offering a thrilling, natural feeling.
Tingly Warmth: Trojan Tingly Warmth Lubricant offers an irresistible combination of tantalizing tingle & pleasurable warmth leading to sensual stimulations that provide waves of satisfying pleasure.