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Tennis Star Rafael Nadal to Promote Tommy Hilfiger Underwear

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Tennis Star Rafael Nadal to Promote Tommy Hilfiger Underwear

The Tommy Hilfiger Group, which is wholly owned by PVH Corp. (NYSE:PVH), announces that internationally renowned tennis star Rafael Nadal will appear as the global brand ambassador for the Tommy Hilfiger underwear and Tommy Hilfiger Tailored collections beginning in Fall 2015. Both collections are available at Tommy Hilfiger stores globally, through select wholesale partners and [...]

Danica Patrick Drives the “Healthy Driven” Initiative

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Danica Patrick Drives the “Healthy Driven” Initiative

Edward-Elmhurst Healthcare is announcing “Healthy Driven,” an initiative to position one of the larger health systems in Illinois as devoted to helping patients move their health forward. In the coming months, race car driver Danica Patrick will be featured as the spokesperson in a Healthy Driven marketing blitz that includes TV and radio commercials, newspaper [...]

Madison Bumgarner: Sports Illustrated Sportsman of the Year

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Madison Bumgarner: Sports Illustrated Sportsman of the Year

San Francisco Giants pitcher Madison Bumgarner is the 2014 Sports Illustrated Sportsman of the Year, it was announced Monday. The Giants’ lefthander turned in a season for the ages highlighted by two World Series wins and a five-inning save in Game 7 on two days rest to lead his team to its third world championship [...]

Callaway Golf Signs Phil Mickelson

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Callaway Golf Signs Phil Mickelson

Callaway Golf (NYSE: ELY) announced Wednesday that longtime Staff Professional Phil Mickelson has signed a multiyear extension with the company. “When I joined the team at Callaway 10 years ago, I knew I was making the best decision of my career,” Mickelson said. “And I feel even stronger about that decision today. Backed by innovative [...]

David Beckham Raises a Toast to Travellers in Cannes

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David Beckham Raises a Toast to Travellers in Cannes

David Beckham, partner with Diageo in its new HAIG CLUB whisky, raised a toast to global travellers when he flew into Cannes Tuesday for TFWA World Exhibition & Conference 2014, an annual duty free trade show. Beckham’s surprise visit to the show was part of a world tour during which he is promoting HAIG CLUB, [...]

MS Dhoni Supports Ranchi Team of Hockey India League

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MS Dhoni Supports Ranchi Team of Hockey India League

Hockey India League today announced Captain of India Cricket Team, MS Dhoni in support of Sahara India Pariwar as the new franchisee owners for the Ranchi team. Coining the team Ranchi Rays, MS Dhoni was himself present for the announcement conference held in Ranchi today alongwith Abhijit Sarkar, head-Corporate Communications, Sahara India Pariwar and director [...]

Baseball MVP Miguel Cabrera Stars in Chrysler Ad Campaign

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Baseball MVP Miguel Cabrera Stars in Chrysler Ad Campaign

The Chrysler brand debuts three on-air new spots as part of its new advertising campaign celebrating the launch of the all-new 2015 Chrysler 200. The on-air campaign, featuring baseball MVP Miguel Cabrera, takes its cue from the iconic poem “Casey at the Bat” by Ernest Thayer. The campaign launches in the U.S. this weekend (9/20). [...]

Target to Sponsor Women’s Pro Surfing Competition

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Target to Sponsor Women’s Pro Surfing Competition

Target Corp. (NYSE: TGT), along with the Association of Surfing Professionals (ASP), announced that the retailer will be the title sponsor of this season’s Maui Women’s Pro, November 22 through December 6, 2014 in Honolua Bay, Maui. The Target Maui Pro presented by Schick Hydro Silk will return the world’s best female surfers to the [...]

Chris Evert Brings Chrissie by Tail Line of Tennis Apparel

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Chris Evert Brings Chrissie by Tail Line of Tennis Apparel

Legendary tennis star Chris Evert and Tail Activewear have collaborated on a new line of women’s tennis and active clothing. Inspired by Ms. Evert, the new line will be branded “Chrissie by Tail” or “Chrissie” and will be distributed exclusively by Tail Activewear. “Chris pushed our team to elevate design and performance and helped us [...]

Cristiano Ronaldo to Join Real Madrid for Guinness Cup

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Cristiano Ronaldo to Join Real Madrid for Guinness Cup

Real Madrid announced that star Cristiano Ronaldo as well as Iker Casillas, Sergio Ramos and Luka Modric will join the team for the 2014 Guinness International Champions Cup. Cristiano Ronaldo will join the team on July 26 while the others joined Wednesday, July 23. Considered the world’s top player, Cristiano Ronaldo recently won the FIFA [...]

Online Retailer Myntra to Sell WWE Apparel in India

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Online Retailer Myntra to Sell WWE Apparel in India

Proline Exports, WWE’s apparel licensee for India, has tied up with India’s leading online retailer Myntra.com. The arrangement will see the entire range of Proline Exports’ WWE apparel for young adults featured on Myntra.com, making the apparel accessible to WWE’s fans across India. The range comprises 25 designs of T-shirts featuring WWE’s biggest stars like [...]

David Beckham Honored with Nickelodeon Sports Award

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David Beckham Honored with Nickelodeon Sports Award

World-renowned athlete David Beckham will be presented with the Legend Award at Nickelodeon’s Kids’ Choice Sports 2014, in recognition of his sportsmanship on the field. Nick’s first-ever Legend Award blimp will go gold for Becks, as the sports legend is set to be honored for his top-level achievements. Nickelodeon’s Kids’ Choice Sports 2014, hosted and [...]

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