Tom Hooper for Captain Morgan Ad Campaign

Academy Award-winning director Tom Hooper joined Captain Morgan aboard a 17th Century replica of the Galleon Andalucia in an undisclosed tropical location last week to film a new campaign for the celebrated rum brand. 

Set in the mid-1600′s, the campaign will – for the first time ever – feature the re-imagined history of legendary privateer and brand icon, Captain Henry Morgan.

Hooper, who received the Academy Award for Achievement in Directing (Best Director) at the 2011 Oscars for The King’s Speech in February, is world-renowned for his riveting period pieces – one of the many reasons Captain Morgan engaged him to lead the new campaign. 

[ Also Read: And the Oscar Winner is The King’s Speech ]

“Both the scope and direction of this campaign are unparalleled for Captain Morgan,” said Tom Herbst, brand director, Captain Morgan USA.

“For the first time, we’re bringing to life the mystery and intrigue surrounding Henry Morgan – a real-life privateer – and we are ecstatic to have Tom play an integral role in revealing an exciting new side of the brand.” 

The first in a series, the 60-second feature film production entitled, “DIVE,” will debut on broadcast television in late May, with some of the tales debuting May 14th on the CaptainMorganUSA Facebook page and YouTube channel.

The campaign will feature a dedicated responsible drinking ad with additional spots rolling out throughout the summer.

[ Also Read: Tennis Star Rafael Nadal Says Drink Responsibly ]

Born in London, Tom Hooper has been making films since the age of 13. In 2005, he directed the historical HBO/Channel 4 miniseries Elizabeth, which won three Golden Globes and nine Emmy Awards, and then in 2008, directed the HBO miniseries, John Adams, which swept the Golden Globes and won 13 Emmys, the most ever awarded to a program.

Tom Hooper’s latest film, The King’s Speech, starring Colin Firth as King George VI, recently won four Academy Awards including Best Director and Best Picture.

[ Announcement: Thought Leaders Invited to Write for RMN News Site ]

The film is Hooper’s second major theatrical feature and stormed the 2011 awards season, earning numerous Golden Globe and BAFTA Awards and garnering Hooper the Best Director honor at the DGA Awards.

Diageo (Dee-AH-Gee-O) is the world’s leading premium drinks business with a collection of beverage alcohol brands across spirits, wines, and beer categories.

These brands include Johnnie Walker, Guinness, Red Stripe, Smirnoff, J&B, Baileys, Cuervo, Tanqueray, Captain Morgan, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines.

Related posts:


Alec Baldwin Back for TCM Showcase The Essentials
Will America be Invaded in the Year 2027?
How to Celebrate Easter by Dyeing Eggs
Can Beauty Products Cause Cancer?
Subaru to Debut Starlink Connectivity
First Lockheed Martin F-35C for the Navy
Stan Lee's Indian Superhero Chakra on Cartoon Network
LG TV for Sundance Film Festival Music Lodge
33 Best New Hotels In The World: Conde Nast Traveler
“Slumdog Millionaire” Actor Dev Patel Launches “Pure Earth” Campaign

Leave a Reply

Your email address will not be published. Required fields are marked *

*


*

HTML tags are not allowed.