Publicis Groupe to Acquire Genedigi in China

Publicis Groupe has announced it has signed an agreement to acquire Genedigi Group, one of China’s leading independent public relations and marketing communications agencies.

Genedigi will be aligned with MSLGROUP, Publicis Groupe’s flagship specialty communications, public relations and events network.

[ Also Read: Digitas New Issue of iPad App Digitas Cache ]

Genedigi will maintain its current name and continue to operate under the leadership of its founder Xiao Jun and his existing management team.

While the announcement was made today (June 20), the terms of the transaction were not disclosed.

Related posts:


How to Measure the Impact of Mobile Ads
Do it Yourself with Home Depot Help
When a Toddler Becomes a Top Ad Star
Playing World of Warcraft: Cataclysm in China
Talking Baby Ad to Help Investors Plan for Future
Kate Moss Creates a New Lipstick Collection
Tim Philips: Diageo’s Bartender of the Year
What Do Americans Want: Debt or Degree?
Must Have Wheat Thins in Super Bowl
Dickey's Barbecue Offers New Cornbread Sandwiches

Leave a Reply

Your email address will not be published. Required fields are marked *

*


*

HTML tags are not allowed.