Güd, a personal care brand from Burt’s Bees, has joined forces with multi-platinum, Grammy-nominated Canadian singer/songwriter Carly Rae Jepsen.
As the brand’s first spokeswoman, Carly glammed-up to shoot her new print ad that takes place in a dream shower turned recording booth. Jepsen belts out her favorite tunes while indulging in the energizing hair and body care products in Güd’s new Red Ruby Groovy line.[ Also Read: Sally Hansen Nail Art Social Media Campaign ]
“I spent the day getting dolled-up in a little bit of old school fashion and playing with some amazing products,” says Carly of the experience. Behind the scenes, Carly dished about her new single, “Tonight I’m Getting Over You,” which launches with a video premiere on VEVO.
“To be able to use a brand that you know has natural ingredients but also smells scrumptious is the best of both worlds,” says Carly. “I love these products because I know I can count on them, they’re good for me, and make me feel beautiful.”
You can visit www.facebook.com/gud to receive a special “güdee” from Carly.