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Mercedes-AMG Sports Car Set for Its World Premiere
A new AMG high-performance automobile is all set for its world premiere in the fall of 2014. The company believes that the Mercedes-AMG GT sports car will thrill sports car fans around the world with its design and agility. [ Also Read: Nissan Launches Mobile-Friendly Online Newsroom ] “The new Mercedes-AMG GT proves that we [...]
Gillette \ Marketing Campaign \ McLaren Mercedes
Gillette and McLaren Mercedes Launch Marketing Campaign
Procter & Gamble’s (P&G) male grooming brand Gillette is enhancing its collaboration with McLaren Mercedes, one of the top teams in F1 history. The two brands are extending their partnership to bring to life a marketing campaign focused on Precision Engineering. The partnership covers the Europe, Middle East and Africa. The campaign will cover TV, [...]
British \ Discovery Vision \ Land Rover \ SUV \ Virgin Galactic
Land Rover’s Discovery Vision for Virgin Galactic
British brand Land Rover has revealed a long-term global partnership with Richard Branson’s commercial spaceline, Virgin Galactic. The partnership was announced against the backdrop of SpaceShipTwo, claimed to be the world’s first commercial passenger carrying spacecraft, together with Land Rover’s new Discovery Vision Concept vehicle. The partnership will see Land Rover vehicles become part of [...]
Cartoon Strip \ Children \ Football \ Guinness World Records \ HarperCollins
Cartoon Strip Longer Than 11 Football Fields. Breaks World Record.
Lincoln Peirce and HarperCollins Children’s Books have officially broken the Guinness World Records title for the world’s longest cartoon strip by a team. The record was broken live on TODAY show in New York City, and was the culmination of a week-long record breaking series. The record breaking comic spans 3,983 feet, 2 inches or [...]
Baskin-Robbins \ Easter \ Ice Cream \ Spider-Man
The Amazing Spider-Man 2 Flavor for Baskin-Robbins Ice Cream
Baskin-Robbins, a leading chain of ice cream specialty shops, is kicking off the ice cream season with a three-day Scoop Fest promotion from April 22 through April 24 at participating Baskin-Robbins locations. Ice cream lovers can visit their local Baskin-Robbins shop to take part in sweet Scoop Fest deals, including $1.00 for a Single Kids [...]
Big Apple \ Car \ New York \ NY Auto Show \ Prius \ Sedan \ Toyota
Toyota Brings “Car of the Future” to the Big Apple
Automaker Toyota brings its green vehicles to the Big Apple (“The Big Apple” is a nickname for New York City. ) It invites New Yorkers to gear up for Earth Day by checking out its top green technologies firsthand. You can join Toyota at the New York International Auto Show to ride in the Prius [...]
Nissan \ NY Auto Show \ Sedan \ Versa
Nissan 2015 Versa Sedan Set for Debut at NY Auto Show
The 2015 Versa Sedan makes its debut next Wednesday, April 16th at the New York International Auto Show – the same day it arrives at Nissan dealers in the U.S. The enhancements for the 2015 model year include new front and rear fascias, a range of interior refinements, and new grade level and packaging content. [...]
Marketing \ NBC \ Smirnoff \ Spotify \ Vodka
Smirnoff Vodka: Exclusively For Everybody
Smirnoff has created a digital film and six 30 second spots for the “The Party” which tells the story of two friends planning and hosting a party while poking fun at the elements that get in the way of honest, effortless good times. While house parties are always a good time for the many, Smirnoff [...]
Cosmetics \ Indonesia \ Masstige \ Shiseido \ Sinar Mas
Shiseido Cosmetics to Target Masstige Market in Indonesia
Shiseido (TOKYO:4911) has concluded a joint venture agreement with PT Sinar Mas Tunggal, a group company of the Indonesian conglomerate, Sinar Mas Group. Shiseido Co., Ltd. and the Sinar Mas Group will hold equity shares of 65% and 35%, respectively of the newly established PT Shiseido Cosmetics Indonesia. Business operations are scheduled to commence in [...]
2015 Honda Fit Unveiled in the Subcompact Class
The completely redesigned 2015 Fit is being rolled out in the subcompact segment. The standard features include roofline spoiler, LED taillights, Bluetooth connectivity and a rearview camera for a starting price $100 more than the outgoing model. The 2015 Fit goes on sale at Honda dealerships in the U.S. on April 14, with a manufacturer’s [...]
Cars \ Chrysler \ Dodge \ NY Auto Show
Chrysler to Show New Dodge Cars at NY Auto Show
Dodge is giving an early look at its new 2015 Dodge Challenger and the 2015 Dodge Charger, both of which will be revealed Thursday, April 17, at the New York Auto Show, just ahead of the Dodge brand’s 100th anniversary this summer. Inspired by the classic Dodge Challenger, the muscle car is new from the [...]
Awards \ EFFIE \ India \ Lowe Lintas \ Marketing
APAC EFFIE Awards for Lowe Lintas and Partners
After being named as the Agency of the Year at the Indian EFFIEs 2013, Lowe Lintas and Partners has emerged as the most effective Indian agency at the APAC EFFIEs Awards 2014, said the agency in a statement issued today, April 7. The agency has bagged 4 medals including 2 Gold, a Sliver and a [...]
