Home » Archives by category » Business » Marketing

The Home Depot Names Craig Menear CEO

\ \

The Home Depot Names Craig Menear CEO

The Home Depot, a leading home improvement retailer, has announced that Craig Menear, currently president, U.S. retail, has been named CEO and president, effective November 1, 2014, and has been elected to the company’s board of directors, effectively immediately. Current chairman and CEO Frank Blake will remain chairman. Menear, who was named president, U.S. retail [...]

Kill It Before It Kills You. It’s for Dengue Mosquito

\ \

Kill It Before It Kills You. It’s for Dengue Mosquito

While the Malaria threat has been known for some time, Dengue has emerged as the world’s fastest growing vector borne disease. What makes Dengue more lethal is that it spreads rapidly in urban areas and its symptoms are difficult to diagnose. It is a debilitating disease, which often leads to hospitalization and in extreme cases [...]

I’ve Loved Jewelry since the Day I Was Born: Sofia Vergara

\ \ \ \

I’ve Loved Jewelry since the Day I Was Born: Sofia Vergara

Recognized as one of Hollywood’s most beautiful stars Sofia Vergara has partnered with Kay Jewelers to launch her jewelry collection, Sofia Vergara so Sofia. The collection embodies Sofia’s playful, vibrant and sexy style with bold statement necklaces and earrings as well as shimmering bracelets. The Sofia Vergara so Sofia collection is available exclusively at select [...]

David Yurman Debuts Enduring Style with Kate Moss

\ \

David Yurman Debuts Enduring Style with Kate Moss

David Yurman, America’s leading jewelry and timepiece designer, debuts Enduring Style, the fall 2014 campaign with Kate Moss. Shot by photographer Peter Lindbergh, the campaign celebrates the ten-year collaboration between the supermodel, the photographer, and David Yurman. Enduring Style shows Kate in black and white images shot from 2004 to today, wearing David Yurman pieces. [...]

Katy Perry and Staples Join Hands to Help Teachers

\ \

Katy Perry and Staples Join Hands to Help Teachers

Staples (NASDAQ: SPLS) and global pop music superstar Katy Perry continue to “Make Roar Happen” in the Greater Boston area Monday by announcing 106 local classroom projects have been funded as part of Staples’ $1 million donation to DonorsChoose.org. Staples fully funded the balance of every project that was on DonorsChoose.org in the Boston Metro, [...]

The Economist Group Launches MBA Scholarship Contest

\ \ \

The Economist Group Launches MBA Scholarship Contest

Which MBA?, the business education group of The Economist Group, has announced the launch of its second ever Brightest Minds MBA Scholarship Contest. The first Brightest Minds MBA scholarship ran earlier this year and drew over 4,500 entrants. The winner of the $25,000 MBA scholarship, Rishabh P. from India, is currently applying to several of [...]

Nissan Launches “Tough Love” Marketing Campaign

\ \ \ \ \ \

Nissan Launches “Tough Love” Marketing Campaign

Nissan will launch a new marketing campaign this week, starring iconic American rock and reality star Bret Michaels, for its line of rugged commercial vans. The comprehensive “Tough Love” digital and print effort breaks July 31st across a variety of social media and digital platforms, including AOL, Google, Fortune, Entrepreneur, Inc., Bizo, KKB, Edmunds, Cars [...]

Pandora Accepting Nominations for Pandora Hearts of Today

\ \ \

Pandora Accepting Nominations for Pandora Hearts of Today

Pandora Jewelry, a leading jewelry brand, has launched a new initiative to celebrate the selfless work women do within their communities and around the world to improve the livelihood of women and children. The launch of Pandora Hearts of Today will provide the brand with an opportunity to support a variety of charitable causes that [...]

Meet the Winners of Spirit of Manufacturing Awards

\ \ \ \

Meet the Winners of Spirit of Manufacturing Awards

Power2SME, a buying club for SMEs (small and medium enterprises) in India, in collaboration with TiE (The Indus Entrepreneurs) honored the winners of the ‘Spirit of Manufacturing Awards’ 2014 at an event Friday. Madhav Lal (IAS), Secretary, Ministry of MSME, Government of India, was the chief guest for the event. The Winners: Excellence in Innovation [...]

Walmart Names Greg Foran President and CEO of Walmart U.S.

\ \

Walmart Names Greg Foran President and CEO of Walmart U.S.

Walmart (NYSE: WMT) has announced that Greg Foran, 53, has been promoted to President and CEO of Walmart U.S. Foran succeeds Bill Simon who has been in the role since June 2010 and will be transitioning out of the company. Foran will assume his responsibilities on August 9 and will report directly to Walmart President [...]

Comedian Fred Armisen Stars in Heineken Social Experiment

\ \ \

Comedian Fred Armisen Stars in Heineken Social Experiment

This summer, Heineken is inviting people across America to look up at the world around them, veer off the beaten path and embrace the unknown in their cities with Routine Interruptions. Born out of the insight that city dwellers fall into routines in their cities and fail to seek out new experiences, Heineken plans to [...]

Subaru Launches TV Ad Campaign for New Legacy

\ \ \ \

Subaru Launches TV Ad Campaign for New Legacy

Subaru of America, Inc. (SOA) has debuted its advertising campaign for the launch of the all-new 2015 Subaru Legacy. The new work positions Legacy with mid-size sedan buyers as a smart alternative to the mainstream choices. The three national television spots – “Passengers,” “The Fix” and “Jr. Driver” – show how the Subaru brand values [...]

Page 1 of 57123Next ›Last »