Nintendo Calls Superstar Uggie as “Spokesdog”

In a move that’s got tails wagging from Hollywood to Manhattan, Nintendo of America is teaming up with Uggie, the talented Jack Russell terrier known to moviegoers as the canine co-star of The Artist.

Starting today, Feb. 8, Uggie will sink his teeth into a memorable new role as Nintendo’s first-ever “spokesdog,” spreading the word about the interactive fun of nintendogs + cats for the Nintendo 3DS hand-held system.

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To help celebrate February as Responsible Pet Owners Month, Uggie will lend a paw by showing how the game includes valuable tips on how people can maintain happy, healthy relationships with their furry friends in real life.

Though he previously announced plans to retire after this year’s awards season, the chance to team up with Nintendo was too doggone good for Uggie to resist, claims Nintendo.

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Uggie is no stranger to the spotlight, having appeared in numerous television commercials and films during the last decade. As Nintendo’s spokesdog, he’ll appear alongside his owner Omar Von Muller to promote nintendogs + cats and the Pearl Pink Nintendo 3DS system, which offers a wide range of wireless features and entertainment experiences that can be enjoyed in 3D without the need for special glasses.

In particular, Uggie and his owner will show consumers how nintendogs + cats can not only provide players with an adorable, customizable companion but also teach them skills that can translate to real-world dog or cat ownership.

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“Uggie didn’t have to sit up and beg for his role as Nintendo’s spokesdog,” said Scott Moffitt, Nintendo of America’s executive vice president of Sales & Marketing. “It’s truly our pleasure to work with a star of Uggie’s magnitude, especially to help animal lovers and portable gaming fans discover the fun of nintendogs + cats.”

With nintendogs + cats, players can use the Nintendo 3DS system’s built-in touch screen, camera and microphone to interact with their dog or cat in amazing ways to form a lasting friendship, says the company.

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