Digital Archive

  • Special Olympics USA Games

    WWE Is Founding Partner for Special Olympics

    Integrated media organization WWE (NYSE: WWE) announced Sunday it has become a Founding Partner for the 2014 Special Olympics USA Games, a national sporting event taking place in New Jersey June 14-21, 2014. The announcement was made on stage during WrestleMania 29 at MetLife Stadium...

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  • blur

    Blur: Parklive to be Released as Digital Album

    Blur’s recent performance at Hyde Park to mark the closing of the Olympic Games is being made available in a 4CD+DVD deluxe edition beginning December 4th from Virgin Records (December 3rd internationally from Parlophone). Titled Parklive, the deluxe edition includes the entire show, with extras,...

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  • dmss

    How Mobile Devices Spur Digital Advertising

    A new study reveals that the increasing use of mobile devices and tablets is driving growth in digital advertising, though search is still the biggest driver of return on investment for advertisers. It says Facebook is an emerging advertising channel. Findings from Adobe Digital Index.

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  • pepsirmn

    Pepsi Calls You for its Internet Taste Test

    The Internet Taste Test is a new campaign that invites cola lovers to get a chance to “taste” new Pepsi NEXT while enjoying the humor of improv. Pepsi NEXT, which is stated to be the first cola to deliver real taste with 60% less sugar,...

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  • pgoly

    P&G to Support Canadian Olympic Hopefuls

    Procter & Gamble Canada (P&G), in cooperation with the Canadian Olympic Committee (COC), announced its sponsorship of nine Canadian Olympic hopefuls as they prepare to represent the country at the London 2012 Olympic Games. Each athlete will serve as an ambassador for P&G brands and...

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  • pandigt

    Panasonic Expands its ZS-Series of Digital Cameras

    Panasonic has introduced the LUMIX DMC-ZS20, the newest member of the LUMIX ZS-Series, claimed to be the world’s slimmest digital camera with a 20x optical zoom lens. With zoom, a 24mm ultra wide-angle LEICA DC VARIO-ELMAR lens and the ability to shoot full-High Definition (HD),...

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  • adobe

    Tablet Users Biggest Online Spenders: Study

    Adobe Systems has announced findings from its inaugural Adobe Digital Marketing Insights report, designed to provide marketing, e-commerce, and retail executives with critical intelligence about digital marketing. The study evaluated how purchasing behavior is impacted by the device consumers used to visit retail websites. In...

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  • ja

    Tourism Australia Using Social Media for New Year

    Revellers across the world will be able to see for themselves why there’s nothing like celebrating New Year’s Eve in Sydney, thanks to Tourism Australia’s latest digital and social media campaign. Tourism Australia has created a short film overnight featuring footage downloaded by Sydney revellers...

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  • avatar

    Avatar Goes Interactive in Digital Pandora

    Twentieth Century Fox Home Entertainment and Lightstorm Entertainment announce Avatar available digitally with first-of-its-kind interactive features in the “Avatar iTunes Extras Special Edition” beginning on Tuesday, Dec. 20. The new edition lets fans deconstruct some of the movie’s most memorable scenes to reveal how James...

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  • del

    Top 10 Technology Trends for 2012: Deloitte

    Deloitte announced Thursday the research findings from its 3rd annual “Tech Trends 2012″ report, which identifies and predicts the top 10 emerging and disruptive technologies that are expected to play a crucial role in how businesses are anticipated to operate globally in 2012 and beyond. ...

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  • peanuts

    Digital Book Apps Based on Peanuts TV Specials

    Peanuts Worldwide and Loud Crow Interactive Inc. have announced a multi-year partnership to produce a series of interactive digital book apps based on the Peanuts animated television specials. The first title launching today, Nov. 17, is “A Charlie Brown Christmas.” In this re-telling of the...

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  • textad

    Stop the Texts and Stop the Wrecks

    Eighty-two percent of young adult drivers (16-24) have read a standard text message while driving, according to a national survey conducted by the Ad Council. In an effort to educate young drivers about the dangers of texting while driving, the State Attorneys General and Consumer...

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