Why AnnaLynne Wears Nothing but Handbags

Marc Ecko says its spring 2011 handbag marketing campaign will feature actress AnnaLynne McCord. 

AnnaLynne McCord commented, “I had so much fun shooting the Marc Ecko campaign, wearing nothing but the amazing handbags — the ads are going to be so sexy!”

In the campaign creative, McCord poses provocatively with just her Marc Ecko handbags in various set-ups. The campaign was photographed at Siren Studios in Hollywood, CA by fashion photographer Tony Duran.

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Marc Ecko stated, “AnnaLynne is a proper bombshell. She makes my heart skip a beat. She’s got a great sense of style and a good vibe.”

The national (U.S.) campaign will debut this March in fashion, lifestyle and entertainment magazines, outdoor and online at www.marcecko.com. 

It was announced Wednesday, Jan. 19.

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The Marc Ecko handbags retail for $60.00 – $85.00 at Macy’s. Inspiration for the handbag collection is drawn from music and young Hollywood, says the company.

Marc Ecko Enterprises is a full-scale global fashion and lifestyle company with reported sales of over $1.5 billion in 2009 and approximately 1,000 employees worldwide.

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Rakesh Raman