Model, actress and television presenter Kelly Brook has signed on with Skechers to appear globally in the footwear company’s multi-platform marketing and social media campaigns through 2015.
The British-born star will become a new face for Skechers women’s footwear collections.
“It doesn’t get any bigger than Skechers when it comes to lifestyle footwear so I’m thrilled to be working with this amazing brand,” said Kelly Brook. “Skechers has brilliantly comfortable shoes in so many colors and looks. I love it and can’t wait to get started with this campaign!”
“Kelly has a unique ability to be a glamour trendsetter who also conveys an accessible fashion sensibility that hits right on target with the demographic shopping for Skechers women’s footwear,” said Michael Greenberg, president of Skechers.
Brook joins a Skechers female celebrity roster that currently includes multi-platinum selling recording artist and actress Demi Lovato, television personality Brooke Burke-Charvet and The Voice winner Danielle Bradbery.
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Skechers has a long history working with big stars and prior campaigns have featured Kim Kardashian, Britney Spears, Christina Aguilera and Carrie Underwood.
The global Skechers footwear marketing campaign featuring Kelly Brook will extend across all platforms including television, print, online, outdoor and point of purchase.
Skechers USA, Inc. (NYSE:SKX), based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women.
Photo courtesy: Skechers, Kelly Brook (WireImage / Eamonn McCormack)