Disney FamilyFun Top 10 TOY Award Winners

Disney FamilyFun has announced the 19th annual Toy of the Year (TOY) Award winners, published in FamilyFun’s November issue.

More than 500 new toys were narrowed down by parent and kid testers from across the country (U.S.), who evaluated quality, value, and the fun element. 

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Using FamilyFun’s new ToyHopper App, available now on the App Store for iPhone, iPod touch, and iPad, it’s stated to be easier for parents to find a gift, including this year’s TOY Award winners and other toys, books, DVDs, and video games

Each item has been family-tested and hand-picked by FamilyFun editors and can be sorted into shopping lists, shared with friends, and filtered by age, price, type, or theme.

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Top 10 FamilyFun TOY Award Winners for 2010:

1. Sing-a-Ma-Jigs! – Six cute critters who sing, harmonize, and chatter with just a squeeze of their plush bodies. $13 each from Mattel

2. Creationary – A new take on Legos, the game has players draw cards and build objects while other players race to guess what he/she is building. $35 from Lego

3. Plastic Bag Monsters – With this kit, kids can build two cool marionette monsters from recycled bags, beads, bottle caps, and more. $9 from 4M

4. iXL Learning System – An on-the-go smart device for the preschool crowd allows tiny tikes to upload music and photos as well as practice critical skills, including math, reading, and writing. $80 from Fisher-Price

5. Squap – Play catch with a twist: each player uses a mitt that snaps open and closed to launch and catch the ball (and to store the ball after playing). $25 from Diggin Active

6. B. Meowsic – With keys in the shape of a cat’s grin, this electric keyboard lets kids hit the high notes and the meow notes. $30 from B.

7. HEXBUG Nano Habitat Set – Stimulating creativity, this set allows kids to custom-build a variety of playgrounds for the insect-like micro robots to traverse. $30 from Innovation First

8. Glossy Bands – Think lanyard for the next generation. Kids can create beautiful bracelets and rings from the colorful gel in this kit. $20 from Klutz

9. Dance Star Mickey – Mickey moves, grooves, and shakes to six different songs and will challenge any playmate to a game of Mickey says or freeze dance.  $70 from Fisher-Price

10. Paper Jamz Drums – This musical set will make both parents and kids happy – aspiring rock stars can practice their solos while keeping the noise level down. Plus, it’s small enough to stash almost anywhere. $25 from WowWee

The award winners were announced Friday, Oct. 15.

The ToyHopper App features the 34 TOY Award winners from 2010 and past years’ winners.

The app is available for $1.99 from the App Store on iPhone, iPod touch, and iPad, or at www.itunes.com/appstore/.

Published by Disney Publishing Worldwide, Disney FamilyFun magazine targets families with children under 12.

RMN News

Rakesh Raman

  • Eric Nickell

    Disney’s purchase of FamilyFun and the decimation of the FamilyFun toy awards is a major loss. Until last year, I searched specifically for those awards as the holidays approached and looked through each of the age ranges to find toys to fill out my shopping list.

    The methodology used to create those lists was impressive: Toys were taken to preschools, left there for 3 weeks, and then the interviewers came back to see which toys were popular after the initial novelty had worn off. The fact that the methodology was published gave me confidence that I wasn’t looking at a list chosen to maximize some corporation’s sales.

    My family still talks about some of the excellent toys that I heard about through the annual Family Fun Toy Awards. Those awards will be sorely missed.