Your Soft Rosy Lips Can Say it All

But how? If you can protect them from the harsh conditions including dry air, cold, wind, heat and sun.

Doctors have long touted prevention as the key to a healthy life. Work wellness programs and the increased usage of sun protection all year long are just a few signs of consumers’ willingness to prevent health problems before they arise.

With this belief, Blistex’s new Five Star Lip Protection lip balm promises to deliver defense against harsh conditions that leave lips vulnerable to chapping, soreness and even sunburn.

It contains specialized ingredients to blanket lips in total protection, while keeping them hydrated, smooth and healthy.

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According to Blistex, it provides an easy preventative measure to contribute to good health. Throughout the course of a day, lips can be exposed to a number of conditions from dry indoor air and cold temperatures to sun and wind outside.

As an all-weather, all-season lip balm, Five Star Lip Protection keeps lips covered regardless of the condition, moving beyond standard to amplified protection, it says.

While regimens like oral care are habitually part of a daily preventative routine, lips often are ignored, leaving them bare and defenseless against the elements.

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Blistex remedy contains an advanced formula including natural essential oils and extracts and an active skin protectant to provide the daily defense, as well as comfort for dry, chapped lips, including:

Glycerin – Retains moisture in dry air by pulling in up to 20 percent of its weight in water from the surrounding environment

Candelilla – Forms a barrier against moisture-robbing wind

Wheat Germ Oil – Rehydrates heat-stressed lips

Calendula Oil – Soothes and helps heal cold-chapped lips that result from colds and the winter months

Four sunscreens – Provides a broad spectrum SPF 30 UVA/UVB for year-round sun-protection recommended by the American Academy of Dermatology, says Blistex.

With a suggested retail price of $1.59 – $2.49, Blistex Five Star Lip Protection is now available at supermarkets, drug stores and mass merchandisers in the U.S.

The product was announced today, Nov. 4.

Photo courtesy: Blistex

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