Automaker Toyota exhibited PES (Peace Eco Smile), an animation film produced in collaboration with Studio4C, at Kyoto’s first large-scale manga & anime trade show, the “Kyoto International Manga Anime Fair 2012.”
It took place Sept. 21-23 at Kyoto-shi Kangyo Miyakomesse, Kyoto. Toyota Motor Sales & Marketing (TMSM) also collaborated with Kyoto, the city representing traditional Japanese culture, aiming at spreading Japanese culture to the world by putting their creations and Kyoto’s traditional craftsmanship together.[ Also Read: Now, Japan Says Thank You to London ]
“Su”, one of the mascots in PES, toured around the town of Kyoto to enjoy the taste of its history and tradition.
The spots he visited include the Museum of Kyoto where Su met Kyoto’s mascot “Mayumaro” in the patio, and Le Grand Bleu, a confectionary which collaborated for this project to make original sweets. Su drew lots of attention from kids on the streets of Kyoto, according to Toyota.[ Also Read: Rick Smolan to Show ‘The Human Face of Big Data’ ]
During the event, many people visited the PES booth watching all the PES episodes on booth displays. On the other side was a trick art painting that made attendees feel PES’s complex world of reality and virtual reality. They also enjoyed playing with a PES AR (Augmented Reality) app and cards.
PES is a story about Pes, an extraterrestrial being who comes to discover the value of Earth and the joy of mobility through his unique alien perspectives.
Photo courtesy: Toyota / Studio4C
Support RMN News Service for Independent Fearless Journalism
In today’s media world controlled by corporates and politicians, it is extremely difficult for independent editorial voices to survive. Raman Media Network (RMN) News Service has been maintaining editorial freedom and offering objective content for the past more than 10 years despite enormous pressures and extreme threats. In order to serve you fearlessly in this cut-throat world, RMN News Service urges you to support us financially with your donations. You may please click here and choose the amount that you want to donate. Thank You. Rakesh Raman, Editor, RMN News Service.