Adding Colored Charm to Your Face and Lips

Consumer products company Amway has launched its new Artistry Reflective Beauty Trend Colour Collection created in collaboration with renowned makeup artist Frances Hathaway.

Drawing inspiration from the layered looks that graced the fall runways, Frances wanted to create a collection that provided this same versatility with colour.

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Two complete face palettes offer multi-dimensional shades that can be used to achieve a light veil of colour or layered for added texture and intensity.

Blending romanticism with modern day sophistication, she expertly crafted six looks that reflect the nostalgic, yet glamorous beauty of the season. Each look can be easily achieved with products from the Reflective Beauty Trend Collection:

Perfect Red Lip Gloss: Red is the “it” colour for fall but many women find this trend a bit intimidating. Perfect Red Lip Gloss finally allows every woman to wear a gorgeous crimson pout without worry! This completely wearable shade of red complements any skin tone and can be worn sheer or layered for a standout lip.

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Inspiration Face Palette: Illuminate your look and complement cool skin tones with the Inspiration Face Palette. Its amethyst and pink shades offer densely pigmented tones for eyes and cheeks to set a retro romantic mood.

Perfection Face Palette: Create gorgeous eyes and cheeks while enhancing warm skin tones with the Perfection Face Palette. Colours featured are deep indigo, jeweled green, golden silkscreen, and warm peach. Pair with the Perfect Red Lip Gloss to boost the impact.

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Soft Pink Lip Gloss: Soft Pink can either be used to tint lips with a hint of colour or punctuate lip colour with a glossy shine. The gloss produces a multidimensional effect.

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As a leading makeup artist in the fashion and beauty industry, Hathaway partnered with Artistry to create this collection with focus on texture and finish, Amway said Monday.

From classic to avant-garde, her work has appeared in advertising campaigns for M.A.C. Cosmetics, Maybelline, Clinique, and L’Oreal and has graced the pages of top magazines like Elle, W Magazine, and Italian Vogue.

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