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Editor’s Window
Do Not Spend Even a Single Penny on SEO
10 More Reasons I Love My Country India
11 Love Tips for Social Lovers on Facebook
Seven Tricks Digital Agencies Use to Cheat You
Is India’s Prime Minister Really Corrupt?
How to Satisfy Women in the Bed: 10 Tips
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Global Market Research Reports
Twitter Making Inroads in the Glam World
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TV to Consumer: Look, I’m Changing Now
Where Bloggers Promote Your Brands
How to Drive Digital and Social Cars
Games that People Play on Digital Playgrounds
Technology in the American Political Arena
Are Tablets Really Selling Like Hot Cakes?
Why and How Companies Use Facebook
Five Bitter Truths about Social Media
Tablets to Usher in a New Tech Era in Schools
Campaign Archive
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Penelope Cruz Stars in Nespresso Ad Campaign
Posted on November 21, 2012 | No CommentsPremium coffee brand Nespresso announced Tuesday the launch of the second phase of its television advertising campaign “The best café. Yours.” The U.S. and Canada campaign further increases brand awareness among coffee lovers amidst the recent growth of the single serve coffee market. Nespresso has... -
“Share the Hope” for Children’s Healthcare
Posted on November 10, 2012 | No CommentsChildren’s Healthcare of Atlanta, one of the largest pediatric health care systems in the country, expects more than 1,200 patients in their hospitals during the last two weeks of this year. Children’s is partnering with the Verizon Foundation to launch the second annual “Share the... -
Brazil’s Global Ad Campaign to Attract Tourists
Posted on July 27, 2012 | No CommentsBrazil has launched a new international campaign for tourist promotion during a ceremony held at the London Film Museum on Wednesday, July 25. Titled “The World Meets in Brazil. Come Celebrate Life,” the campaign has been created by the Ministry of Tourism and Embratur (the... -
AT&T Unveils U.S. Olympic Athlete Ad Campaign
Posted on July 26, 2012 | No CommentsCommunications company AT&T is providing viewers an inside look at athletes’ day-to-day lives since Beijing Olympics through an interactive experience called ‘My Journey.’ The new creative series in support of AT&T’s sponsorship of Team USA will capture their training and accomplishments while highlighting the effort... -
Levi’s Debuts Go Forth Marketing Campaign
Posted on July 26, 2012 | No CommentsThe spotlight of this year’s marketing initiative is the Levi’s brand’s new Fall/Winter 2012 global collection. The campaign represents the latest chapter in the brand’s signature Go Forth creative platform, which first launched in North America in 2009 and expanded globally in 2011. The 2012... -
Kate Hudson in Ann Taylor’s Fall 2012 Ad Campaign
Posted on July 25, 2012 | No CommentsWomen’s lifestyle brand Ann Taylor says actress Kate Hudson will return as its face for fall 2012, making her the first celebrity spokesperson to grace the brand’s campaigns for three consecutive seasons. “I am really excited to continue as the face of Ann Taylor for... -
Edge of the Triangle Tourism Campaign
Posted on June 23, 2012 | No CommentsThe Chapel Hill/Orange County Visitors Bureau has announced a new “Edge of the Triangle” tourism campaign. It includes a series of print and online ads and strategies focused on Exploring, Tuning Into, Tasting, Unwinding On, Meeting At … The Edge of the Triangle. The campaign... -
High-Five for Pet Adoption Campaign
Posted on June 13, 2012 | No CommentsPetSmart Charities has teamed up with actor Josh Duhamel to launch the “High-Five for Pet Adoption” campaign celebrating the 5 million pets’ lives that have been saved through PetSmart Charities’ Adoption Centers. The campaign aims to increase public awareness about the importance of pet adoption... -
Campaign for Hispanic Families to Discover Nature
Posted on June 8, 2012 | No CommentsIn an effort to motivate Hispanic families to get outside more often and reconnect with nature, the Ad Council and the U.S. Forest Service have launched the Descubre el Bosque public service advertising campaign, an extension of their English-language Discover the Forest campaign started in... -
There’s Nothing like Australia in China
Posted on June 5, 2012 | No CommentsThe latest phase of Tourism Australia’s global marketing campaign, There’s nothing like Australia, is launched Monday in China – Australia’s fastest growing overseas tourism market. New broadcast, print and online advertising materials were unveiled in Shanghai by the Minister for Tourism, Martin Ferguson AM MP... -
Chivas Regal Launches Campaign for FilmAid
Posted on May 26, 2012 | No CommentsChivas Regal, the original luxury whisky and official sponsor of the 65th Festival De Cannes, reaffirmed its commitment to its global brand partner FilmAid International, after announcing plans for a new global fundraising programme. To mark the first year anniversary of the Chivas Regal FilmAid... -
Macy’s Tribute to Brazil with Multifaceted Campaign
Posted on May 16, 2012 | 1 CommentMacy’s will share a Brazilian experience with visitors as the retailer unveils its “Brasil: A Magical Journey” campaign in select Macy’s stores across the country and on macys.com. Brazilian culture will burst into life at Macy’s through limited-edition capsule collections created by renowned Brazilian designers,...
