Is Social Media a Source of Business Risk?
A new study claims that cyber threats and online social media will become increasingly significant sources of business risk in
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Social Media
Is Mobile the Hot Ad Option for Small Businesses?
Small businesses are clearly on board with online marketing overall, but interest in mobile is up sharply, according to Ad-ology
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Soccer Star Messi to Promote Sports Videogame
Digital interactive entertainment company Electronic Arts (EA) has announced that EA SPORTS has signed the world’s top soccer player, Barcelona
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How to Attract the Social Consumer
A new global IBM study of Midmarket Chief Marketing Officers (CMOs) revealed that building and sustaining brand loyalty is the
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China’s Jiepang to Celebrate Christmas with Starbucks
China’s leading location-based social mobile app Jiepang has partnered with Starbucks to launch a creative holiday promotion to reward smartphone
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Mobile Retail Traffic to Surge in Holiday Season
During this year’s November holiday season, an unprecedented 15 percent of people in the U.S. logging onto a retailer’s Web
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