With Valentine’s Day and the release of the Fifty Shades movie just around the corner, many couples are feeling anxious about the state of their sex lives. A Trojan research survey found one in two (50%) Americans indicated their sex life needs charging up.
The maker of Trojan condoms, vibrators and lubricants hopes to not only bring comic relief to this stress with the brand’s new video 50 Shades of Pleasure, but also offer real solutions for couples with the products they need – lubricants, vibrators and condoms – to have a pleasure filled Valentine’s Day.
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“The upcoming movie release of the ‘50 Shades of Grey‘ will reignite a national dialogue about sex and pleasure and, as America’s most trusted sexual health brand, Trojan is excited to partake in the conversation and share the real side of pleasure with couples nationwide,” said Bruce Weiss, VP of Marketing for Trojan Sexual Health products.
50 Shades of Pleasure was directed by co-executive producer, director and head writer of MTV’s “Girl Code”, Laura Murphy.
The video shows what happens when couples go to the extremes to have great sex, when all they need are simple additions to their bedroom essentials such as lubricants and vibrators that can increase the pleasure for both partners.
In fact recent research from the National Survey of Sexual Health & Behavior found that men and women agree that vibrators or lubricants can make sex with a partner more exciting.
For fans going to the movies this season, Trojan will be airing a :15 second teaser trailer at select movie theaters nationwide from February 12 – March 5.
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